Tour The Museum

You won’t be stuck in the grandstand seats behind a safety fence at the Winston Cup Museum. Get up close to everything and experience it like you’re right there in the pits or on victory lane!

  • More than 20 authentic race cars on display, including those driven by Dale Earnhardt, Sr., Alan Kulwicki and Wendell Scott
  • Special exhibits showcasing champions Richard Petty, Dale Earnhardt, Darrell Waltrip, Jeff Gordon, and Harry Gant
  • One-of-a-kind memorabilia, such as trophies, uniforms, helmets, and winner’s checks
  • Never-seen-before photographs of the legendary era of NASCAR from the R.J. Reynolds Sports Marketing archives
  • Pictorial timeline of the rich history of Winston Cup Racing
  • Interactive racing simulators
  • Have your picture taken on victory lane
  • Interactive NASCAR trivia game
  • Souvenir shop

We also have rotating exhibits of personal car collections from all eras on site, so you’ll see something new each time you visit!

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We Can’t Wait to See You!

Hours of Operation:
Open Thursday – Saturday, 10AM – 5PM


  • Adults $8.00
  • Children ages 5 – 12 $4.00
  • Children under age 5 FREE

Group rates and tours available by appointment. Contact us for more details.


Conveniently located at 1355 N. Martin Luther King, Jr. Drive – about a half a lap from beautiful downtown Winston-Salem, NC, just blocks from the Trade Arts District.

Winston Cup Museum


Trivia Teaser

Where was the final dirt track Winston Cup race held?

Answer: Raleigh, NC in 1970. It was the Home State 200, and Richard Petty won.

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