Tour the Museum


You won’t be stuck in the grandstand seats behind a safety fence at The Winston Cup Museum. Get up close to everything and experience it like you’re right there in the pits or at victory lane!

  • More than 20 authentic race cars on display, including those driven by Dale Earnhardt, Sr., Jimmy Spencer, and Wendell Scott
  • Special exhibits showcasing champions Richard Petty, Dale Earnhardt, Darrell Waltrip, Jeff Gordon, and Harry Gant
  • One-of-a-kind memorabilia, such as trophies, uniforms, helmets, and winner’s checks
  • Never-seen-before photographs of the legendary Winston Cup Series era from the R.J. Reynolds Sports Marketing archives
  • Pictorial timeline of the rich history of the Winston Cup Series
  • Have your picture taken at victory lane
  • Souvenir shop

We also have rotating exhibits of personal car collections from all eras on-site, so you’ll see something new each time you visit!

We Can’t Wait to See You!

Hours of Operation:
The Winston Cup Museum open Thursday-Saturday from 10AM to 5PM. 

Tickets are $12 for adults and $8 for children ages 6-12. Admission is free for anyone with a military ID and children ages five and under.

Be sure to check our Event Calendar for special events and museum closures. 

Conveniently located at 1355 N. Martin Luther King, Jr. Drive—about a half a lap from beautiful downtown Winston-Salem, NC, and just blocks from the Trade Arts District.


Trivia Teaser

Where was the final dirt track Winston Cup race held?

Answer: Raleigh, NC in 1970. It was the Home State 200, and Richard Petty won.

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